Download Bringing the Rainbow: The Hindware Story by R.K. Somany PDF

By R.K. Somany

In Bringing the Rainbow, prime industrialist R.K Somany tells the tale of the way he pioneered an entire new (and its practices) and equipped the country’s top recognized sanitaryware model, Hindware.

The years instantly previous and following Independence observed many prime Marwari mercantile households in Kolkata—including the Somany family—spread their wings into undefined. within the Sixties, while the Somany kinfolk determined to construct India’s first vitreous ceramic sanitaryware plant in Punjab, R.K. Somany, then in his early to mid-twenties, was once installed cost of creating the manufacturing unit and operating the corporate. this can be an enticing and impactful account of R.K. Somany’s HSIL going from rank beginner to industry leader.

Even although Hindware is a family identify this present day, Somany needed to triumph over quite a few hindrances: the anti-enterprise angle in India’s socialist period; the harassment he needed to undergo throughout the Emergency; his principled stand opposed to his items being bought within the black industry; dealing with fierce competition for printing the utmost retail rate on all his items; and his selection to terminate the companies of purchasers who bought Hindware items above MRP. The dogged fighter in R.K. Somany additionally got here to the fore whilst he fought and gained either significant battles and minor skirmishes opposed to I.K Gujaral, former top Minister of India; Bansi Lal, former leader Minister of Haryana; and of his personal brothers.

In many ways, Somany’s out of the ordinary upward push is a proxy for India’s post-Independence industrialisation force. Bringing the Rainbow, that's choked with many pro and private anecdotes, will hence be of curiosity to either the scholar of Indian enterprise background in addition to those that love a great tale good told.

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