Download Conducting a Successful Annual Giving Program: A by Kent E. Dove,Jeffrey A. Lindauer,Carolyn P. Madvig PDF

By Kent E. Dove,Jeffrey A. Lindauer,Carolyn P. Madvig

Bringing jointly over 50 years of annual fund adventure, grasp fundraiser Kent E. Dove has joined Carolyn P. Madvig and Jeffrey A. Lindauer to convey you an entire advisor to making plans and handling the main primary fundraising approach: the yearly giving application. Conducting a winning Annual Giving Program, the 3rd quantity within the groundbreaking Dove on Fundraising Series, includes a wealth of illustrative samples of fundraising instruments, a lot of that have by no means sooner than been provided in e-book shape. during the e-book, the authors deal with the main elements of an annual giving program--including telemarketing, junk mail, specified occasions, own solicitation and matching gifts--and show the right way to combine every one portion of the yearly giving application right into a coherent, fluid fundraising plan.

View an instance of a educating software to be had during this identify: Course Syllabus.

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